Fujian jinjiang Fengcai ceramics co., LTD-Imitation ceramic sanitary ware as "invisible killer" copying the wind influence industry developmen
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Imitation ceramic sanitary ware as "invisible killer" copying the wind influence industry developmen
SOURCE:Internet    VISITS:    DATE:2014-04-09

A new product in the market, sales is less than two weeks, can see the same in some stores the shanzhai products。 But had the appearance of the big international brands, but stealing is less than the advanced science and technology of ceramic sanitary ware。

Today, fake products has become a common fault of the ceramic sanitary ware industry. A new product in the market, sales is less than two weeks, can see the same in some stores the shanzhai products. But had the appearance of the big international brands, but stealing is less than the advanced science and technology of ceramic sanitary ware. Counterfeit products not only reduces the brand enterprise profit space, also let consumers suffer. Ceramic sanitary ware industry, many enterprises have product patent was copied, style is copied. However, under the high cost of maintaining legal rights, many ceramic sanitary ware enterprise can only choose silence. Imitation ceramic sanitary ware has become the "invisible killer" on the path of original design.

In recent years, along with the trend of product homogeneity, ceramic sanitary ware industry "fraud" case to grow. Actually at the exhibition, and the figure of ceramic sanitary ware is "twin", even be peer identify counterfeit, but who is really who copied the design ideas, enterprise is also silence.

The research and development of ceramic sanitary ware is a considerable cost, the low price of imitation ceramic sanitary ware based on other brand hard research and experiment, the receptivity of abomination by means of unfair competition, more become China ceramic sanitary ware products "invisible killer" of the path of original design.

High cost, difficult to manage ceramic sanitary ware in China ceramic sanitary ware industry rapid development, but with less design personnel, research and development into low and high cost of rights, plagiarism is common in ceramic sanitary ware industry. At present, the domestic original design has just started, because the products of technology research and development and design often require high cost and long cycle, and in the market performance is also unknown, companies are not willing to throw more money to innovate, more reluctant to develop technology, design play eyes fall best product appearance, and is willing to take shortcuts or directly using others' patents, resulting in product homogeneity, plagiarism, and so on and so forth, many large household enterprises are also very helpless. Because of high costs for protection of rights, the original enterprise often unable to rights.

According to the related legal person to nine is building materials, because the ceramic sanitary ware enterprise patent lawsuits involving infringement of intellectual property rights only commonly, even win compensation amount is not high, and large time span. Now some real companies spend big infringement investigation, and case won only get the compensation of thousands of yuan. As a result, many ceramic sanitary ware enterprises appears very helpless in the face of tort. Even if want to rights, when the rights of great difficulties, most enterprises can only chose to give way.


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